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Episode 204 - Are We Ready to Pay by Bank? A Conversation with Eric Shoykhet, CEO & Co-Founder of Link Financial Technologies

Payments on Fire™

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How to Get 15% Adoption From Merchants

The third lover is really the economics. Using those three levers, we often see merchants getting 15% adoption. It can be higher if it's a case like let's say storage companies or insurance or market places where the merchant can be more aggressive about nudging the consumer and controlling the checkout flow. But you know, we see using merchants who are sophisticated using those 3 levers, 15% adoption is a pretty good benchmark.

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