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The Future of eCommerce With Shopify's President: Harley Finkelstein

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CHAPTER

The Future of E-Commerce: Empowering Consumers

This chapter explores the evolution of e-commerce, focusing on how consumer behavior has shifted power dynamics between retailers and consumers. It highlights the significance of integrating diverse sales channels and the role of platforms like Shopify in enhancing the retail experience while examining the impact of AI and social purchasing.

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