
Nicolas Bordas, VP of TBWA Europe: Talking digital marketing for business (MDE86)
Leadership, Brand Strategy & Transformation - Minter Dialogue
00:00
How to Be a Successful CEO on Twitter
The idea is that everybody telling everything every day about what he's doing and so on the idea is in my view you cannot not listening. It's how it's possible today to decide not to listen to the people who cares for your company or for your brand then you can participate your own way. Don't tweet if you are ceo without reading twice what you are tweeting so this is your new advice you should follow but apart from that politicians have understood that perfectlyyou control a lot what you say.
Transcript
Play full episode