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Insider Perspective: Fred Koopmans, Chief Product Officer at BigPanda, on on the day-to-day challenges of the life as a CPO

The Product Podcast

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Evolving Product Metrics and User Guidance

The chapter discusses the evolution of product metrics towards daily active users, emphasizing user value over spamming notifications. It highlights creating habits for user engagement, tailoring success metrics, leveraging technology for onboarding, and enhancing user experiences through personalization and AI. The chapter also explores the shift towards a platform for product adoption, strategic decision-making on expanding use cases, and the balance between integration and building in-house features.

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