9min chapter

The Engineering Leadership Podcast cover image

Rapidly operating early-stage engineering at global scale, mapping eng workflows to personas & pivoting pricing / business models w/ Scott Woody #158

The Engineering Leadership Podcast

CHAPTER

Challenges of Teaching Customers and Implications of Pivoting to a Usage-Based Business Model

The speakers discuss the challenges of teaching customers and the implications of pivoting to a usage-based business model, using the example of Unity's business model pivot. They highlight the importance of handling the transition carefully and providing customers with ample time to adjust to new business models and pricing changes.

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