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Episode 539 | Post-Exit Life, Writing Six Books, and Brewing Beer with Dan Norris

Startups For the Rest of Us

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Crafting Community: Marketing in Brewing

This chapter delves into how compound marketing principles can enhance the establishment of a brewery, with a focus on branding, storytelling, and community engagement. The speaker shares their journey from WP Curve to Black Ops Brewing, emphasizing the importance of transparency and innovative content strategies in fostering brand growth. Through real-life examples and the integration of creative marketing techniques, the chapter highlights the vital role of community interaction in the craft beer industry.

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