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186: Licensing 201 — Q&A (Part 1) on Product Development, Attracting Clients, and Sales Process

Free Time with Jenny Blake

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How to License a Workbook

Host your own events to give people a taste of your material, especially if they're decision makers in companies or trying to go to the website. I like to be discoverable on LinkedIn learning. Sometimes people find me that way. Sometimes they find me through the book. And again, sometimes they find me because a company that they used to work for leveraged the material and now they want to bring it to the new company. So those are some of the things that have worked for me. Every now and then I'll get an email cold off the website with no prior relationship, no nothing. They didn't come from any of the places I just mentioned but yet a Google search or a

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