
RV 61 - Creativity Without Constraints | Modern Startup Marketing Podcast
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The Importance of Mindset Shift in Executive Marketing
All companies need executive level evangelists that are out there communicating the perspective getting rapid insights from customers. I push back on the idea that just because marketers have historically used Facebook ads and LinkedIn that only marketers can use those channels That's a great point Linked in an email. There's just so many there's so many ways outside of just You could be doing things leverage those channels to drive sales. Chris: "I think about myself as a CEO who's creating demand for the overall business"
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