RV E30 - Revisiting 2022’s Best: Why B2B Companies Don't Create Demand | Demand Gen Live Keynote
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Is Your Product Differentiated?
I think it's about your segmentation So like What I understood and correctly if i'm wrong, but what I understood is we basically sell a a Undifferentiated bank solution to niche underserved segments That said more or less, right? Yeah, yeah And so if that was the case, this is what I would do. You're actually going to get way more by focusing because you can put your flag in the ground and then you can build your bank around those people. It feels like you're going to miss out But you've got to have the This is the product. This is who it's for. This is why you need to use it Right,. If you're not at
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