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The Art Of The Downsell (Service Sale #1) | Ep 182
The Game w/ Alex Hormozi
Introduction
Jim James: Welcome to the Jim Secrets podcast where you talk about how to get more customers, how to make more per customer and how to keep them longer. So I'm going to walk you through how this process works. There's four sales that have to happen. The first sale is your service sale. All right. Now you're not just selling one thing, but you're going to anchor high and then continually downsell all the way down. This would be for us in the James base, your nutrition sale. And these are all things that you'regoing to bolt on because your client is going to buy these things anyways, a lot of times per your recommendation. Third thing is
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