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Peloton, the Fitness Industry, and Microsoft's Acquisition of Activision

After Hours

CHAPTER

Are You a Pilaton Free Loader?

i am totally a pelaton free loader, because mone of the people who does not have the fancy bike. But i do subscribe to the 12 99 a month ap, which is what it costs if you don't have the bikeand so you can do the biking classes on your own stationary bike. So in that sense, it makes sense to jack up the price of the ap because right now it's kind of a screamand deal. Iam, someone who for a long time was, i guess, an ideal jim customer, and that i had a membership that i never used why? Which is the dirty little story about the jim business.

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