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Can we be ‘nudged’ to act on climate change?

The Climate Question

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The City of Cape Town - A Case Study

The city of capetown used a series of nudges to get people to use less water. They created an interactive map that allowed residents to zoom in on their homes and see if they were complying with the regulations. Some neighbourhoods complied, but others felt it infringed on their privacy. Professor martin visser was consulted by the city as part of its solution.

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