Square: A True Location Platform

The idea is that once you have the strong backbone which is a knowledge graph you can unleash a lot of applications and serve the needs of different personas. The quality for existing products gets better because they are products internally have a lot of access to data sets which could improve their products. One example of our products getting better right like for instance in a points of interest system one of the biggest things that our customers always ask for is like reducing the time to discovery of real new real world places.