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Trump, Saudi, & Adam Neumann’s obsession with cities + BioFluff CEO Martin Stübler | E1712
This Week in Startups
How to Succeed as an Entrepreneur With BioFluff
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How do you go from making this as an experiment to getting your first customer? Obviously these big brands in fashion do not want to be on the wrong side of history. Maybe people in Europe or China or some other markets feel differently about this. I would suppose there's different cultural standards around this. And no matter how high the quality, no matter how good the material, if it's not scalable then brand partners will not buy in. So for us, we had a lot of customer interviews and a lot of also interviews with industry partners.
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