Episode 6: How to keep the deal from falling apart
Decoding Sales
00:00
What's Your Lifetime Value Expected?
If you have a $10,000 deal and that happens to be five times your biggest deal at the company today, again, it's probably worth putting that customer through a little bit more of a process because it stakes are higher. And then the last one is, well, what do you think the lifetime value expected value is? So even if this deal value is low for the number on the table right now, you know, can it grow? And like, what's your probability that it goes above? It sounds like you're sort of like, yeah, it'sprobably worth doing. If you think your lifetime value is going to be like over a hundred thousand a year, which
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