#360 | Fyre Festival | The Worst Festival In The World
English Learning for Curious Minds | A More Interesting Way To Learn English
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Billy McFarland's Fire Festival
Fire Festival was first intended as a way to promote this Fire app. But the festival would come to overshadow the app it was meant to promote. Billy McFarland knew how much people were willing to pay to get exclusivity. A key part of this strategy was to involve celebrities. He used supermodels and rapper Jarul, who you might remember from Always on Time.
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