#168 - How to Reverse Engineer Businesses, The Indonesian King of Coal & the Story of Adidas
My First Million
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Innovations in Care and Brand Resilience
This chapter explores the innovative use of weighted robotic pets designed to provide comfort to individuals with dementia and Alzheimer's, discussing their emotional benefits and market potential. It also delves into the intriguing history of the Adidas brand, highlighting its origins, the rivalry with Puma, and the strategies that led to its resurgence. The conversation weaves together themes of emotional support through technology and the enduring nature of iconic fashion brands in a fast-changing world.
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