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S9:E12 Is cross-functional collaboration the key to transformational performance?

Giant Talk: The World‘s First OKR Podcast

CHAPTER

The Importance of Cross Functional Working

We were reflecting on the fact that a lot of organizations still seem to struggle with cross functional working, right? And that silos are really, really present. From an academic point of view, they found that cross functional working can increase innovation by up to 15%. So there's actual proof out there from their surveys that it actually helps faster processes and gives you more robust results. But if you don't do it properly, then 75% is going to fail, which therefore arguably means you're going to be in a worse situation than beforehand.

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