This episode of 'Company Breakdowns' features a deep dive into Reddit's S-1, business strategies, user engagement, and potential monetization avenues. Tanay Jaipuria of Wing Venture Capital joins Erik Torenberg to explore Reddit's journey to IPO, its unique position as a global community platform, its exploration into data licensing, and its ad-based revenue model's intricacies compared with other social media giants.
Subscribe to Company Breakdowns' newsletter: https://company-breakdowns.beehiiv.com/
Company Breakdowns is a part of the Turpentine podcast network. Learn more: www.turpentine.co
--
RECOMMENDED PODCAST: TURPENTINE VC
Investor Erik Torenberg interviews partners at the top VCs in the world to learn their approach to the art and science of building a successful venture firm.
Apple: https://podcasts.apple.com/us/podcast/id1701006772
Spotify: https://open.spotify.com/show/3Yb8ErLRnyoAqn4Y6NegTx
--
SPONSOR:
Carta
Carta is offering up to 40% off a new Carta plan, including cap table management, QSBS Attestation, and Carta Total Compensation. This limited-time offer runs through the end of July at z.carta.com/econ102.
The tech world turns to the Brave browser for a private ad platform that respects user privacy. Brave Ads offers first-party targeting, and it’s been cookieless since day one. Join the future of advertising at https://brave.com/ads. Mention “Turpentine” when signing up for a 25% discount on your first campaign.
--
LINKS:
Tanay's Newsletter: https://www.tanayj.com/
Wing Venture Capital: https://www.wing.vc/
--
TIMESTAMPS:
(00:00) Intro
(03:21) What Reddit Got Right
(07:42) Reddit's Unique User Base
(11:48) The Future of Reddit: AI, Data Licensing, and Potential Growth
(20:14) Sponsor: Brave
(20:51) Reddit's Journey to IPO and Its Market Dynamics
(24:29) Creating Valuable Data
(28:29) Bull Case and Bear Case for Reddit
(31:19) Improvements for Reddit
(34:04) Unpacking Reddit's R&D and Efficiency Opportunities
(38:15) Competition and Risks
(43:36) WallStreetBets and Meme Stock
(46:10) Reflecting on Reddit's Long-Term Journey and Impact
(48:38) Wrap
