2min chapter

Martini Shot  cover image

A Foolish Gamble

Martini Shot

CHAPTER

The Launch of Competing Networks and the Perseverance in the Entertainment Business

This chapter explores the launch of UPM and Warner Brothers as competing broadcast networks in the 1990s, their financial struggles, and subsequent merger into the new network CW. The speaker shares personal reflections on being part of the first schedule for UPN and attending the premier party, as well as discussing the divide in the entertainment industry and the similarities between the current state of the business and lean years.

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