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REEBOK from SMALL SHOE COMPANY to MULTI-BILLION POUND business | Joe Foster | The 2%
The 2% with Eric Partaker
You Can't Name Me Companies
Mercury was already pre-registered. They had it registered for shoemaking. And of course, we wish you make it, even though it was sport shoes. But if somebody offered you for something in first, say half a million, we'd just say, just a minute, not got that spirit moment. We don't have it. So I went along to see an agent paid in the agent in Manchester. He pointed through his window to Kodak,. And I said, okay, Kodak, go like that. Yeah. And I went Kodak, he said, you need a name like that. Something that means nothing. You know, it's made up. It
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