The interesting part, i guess, of how you can be potentially big without it needing to be totally self contained is if there's a world in which these discord servers and token drops and all of this stuff ends up feeding in two. I don't think that that it's going to be a major of a big market, right, for all these other people. But if there is some loyalty programme, and again, all thi stuff has existed, right? Like a perpetuity, but if there's some semblance of a attribution,. even if you don't en up taking over all of walmart's attribution system, you knowif they ind of having a discord server and a token or

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