3min chapter

Pitchin' and Sippin' with Lexie Smith cover image

Trendspotting in the Media with Journalist and TV Personality Emily L. Foley

Pitchin' and Sippin' with Lexie Smith

CHAPTER

Navigating Story Ideation and Publicity Dynamics

This chapter explores the process of generating story ideas for digital and editorial use, focusing on the role of publicists and incoming pitches. It emphasizes the significance of industry trends and personal expertise in creating relevant content while highlighting the importance of organization in managing valuable information.

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