Stacking Growth | The B2B Marketing Podcast cover image

S2 E53 - Using Customer Research to Power Your Go-To-Market Strategy | Dave Rigotti

Stacking Growth | The B2B Marketing Podcast

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Is It the Right Thing to Do?

It's helpful for our, for our business too. 100%. Yeah. Can set the expectations before, you know, you're spending resource and time and all of that upfront. So we haven't invested as much as we want. Our vision with it is to make it into like obviously a place to go. Like the kind of forum that you see today, but we want to start getting to a point where we're publishing premium content. And there's some cool premium content coming out really soon too.

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