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452. How to Clarify Your Story So Customers Will Buy with Dr. J.J. Peterson of Marketing Made Simple

The Product Boss with Jacqueline Snyder

00:00

How to Tell People What to Buy

"People want you to tell them what to buy," she says. "There's no big old button that's a shop." Instead it's like, click here for, you know, my name is a click. You're making it clear and easy for people to buy from your store or website. She urges entrepreneurs to find phrases they can repeat over and over at farmers market so their customers will say yes.

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