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Tanmay, Sahiba, Revant, Shashank & Shantanu find India Ka Smartest Creator Kaun? | Razorpreneur 2.0

The BarberShop with Shantanu

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The Power of Content in Entrepreneurship

This chapter examines the vital role of content in modern entrepreneurship and stresses that exceptional content cannot substitute for a poor product. It highlights the need for achieving both product-market fit (PMF) and content-market fit (CMF) before effectively utilizing content as a marketing tool. Additionally, the speakers discuss personal branding, innovative content strategies, and the importance of distribution channels in reaching consumer audiences.

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