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Tanmay, Sahiba, Revant, Shashank & Shantanu find India Ka Smartest Creator Kaun? | Razorpreneur 2.0

The BarberShop with Shantanu

CHAPTER

The Power of Content in Entrepreneurship

This chapter examines the vital role of content in modern entrepreneurship and stresses that exceptional content cannot substitute for a poor product. It highlights the need for achieving both product-market fit (PMF) and content-market fit (CMF) before effectively utilizing content as a marketing tool. Additionally, the speakers discuss personal branding, innovative content strategies, and the importance of distribution channels in reaching consumer audiences.

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