3min chapter

Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

Mark Raffan: Negotiating Lessons from Procurement

Make It Happen Mondays - B2B Sales Talk with John Barrows

CHAPTER

How Do I Improve My Negotiation?

"You can't just be natural at it. You need the techniques to help you get there," he says. "Keep a negotiation journal on an ongoing basis about how you did and be very critical of youre constructively critical of yourself."

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