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5min chapter
Using Scarcity in Marketing: A Roadmap to Higher Conversions
Social Media Marketing Podcast
The Importance of Scarcity in Business
Robert Chaldini's new book, Influence, is about the concept of scarcity. He says it can be used in a positive way to create excitement and build relationships. His advice: Use your time more effectively than ever before.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode