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Climate Science and the Oil Companies in the 1990s
Fossil fuel industry groups and oil companies wrote that their goal was to make people who believe we need to act on climate change seem quote out of touch with reality. Their strategy documents cite older, less educated men as a choice demographic for anti-climate science campaigns. This group ate up the messaging around climate denial and were easily mobilized by conspiracy theories. To this day, the vast majority of climate deniers fit this demographic.