Ep. 13 - Jeff Nippard & Greg Nuckols Talk Science Communication
Iron Culture presented by MASS
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The Rise and Fall of the Iron Culture
Greg: I think the overall fitness IQ has gone up over the last seven years as we kind of spoke about. Seven years ago, where someone even know the concept of flexible dieting or the need or importance of strength training for natural lift. There's just a variety of different things that are gradually going away. But unfortunately, there's still some of that that stays and will stay no matter what. Greg: You guys should collaborate on something. We would love to. If you're trying to enter our space and dominating now our fledgling niche market, we're fucked.
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