How This Founder Wants to Reward You for Paying Rent
Founder's Journal
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The Importance of Understanding Your Customer's Concerns
I mean, it honestly happens with with all of these things, right? And even you look at like, even how we worked with Wells Fargo. If you took a step back and said it's not about the credit card partnership, it's about acquiring a next generation base of banking customers for Wells Fargo. Totally. We spent so much time in the first six months talking about a credit card program with them, which was like totally the wrong conversation. You should have been talking about who the customer is. That's it. So why don't we just focus on that? Right? Because we're actually aligned there on the value.
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