Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming
Acquired
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The Evolution of Gaming: From Niche to Mainstream
This chapter explores the history and transformation of the gaming industry through the personal experiences of speakers from different eras. It covers the rise of casual games, the shift to free-to-play models, and the sustained popularity of franchises, illustrating the cultural significance of gaming. Additionally, the chapter highlights the impact of digital distribution platforms like Steam, which have revolutionized game publishing and consumer engagement.
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