
S2. Ep1: Thomas Barta "The 12 Powers of a Marketing Leader"
That's What I Call Marketing
00:00
The Importance of Customer Insight in Marketing
Marketing is about creating sustainable profit revenue for the firm. The only reason why we want your brochure is to make more revenue that is profitable and similar. And no matter what detail wrong you have, even if you do design, you only do this because you want more customers, right? Yeah. You can talk about this in an emotional way, but you can also say, why are we doing this? So they can understand the future. They can understand the brand during they get that, but we need to make those connections. If there's a big goal, she had it with herself saying, I'm going to help us achieve the five million this year,. so she had it
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