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The Full View of Consumer Behavior with NIQ’s Liz Buchanan & Troy Treangen

The CPG Guys

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How Nielsen Supports AI and ML in Building Their Own Data Lakes

Nielsen's most modern platform is in an open source way very open methodology where we can connect and our clients can connect. We also do use capabilities like you know snowflake and some of the other larger technology capabilities. Nielsen has incredible assets that can help more than I think people realize, he says.

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