How To Write A Business Book That Matters
The Duct Tape Marketing Podcast
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How to Promote Your Book
The subtle little details of a book's design don't become obvious until the person has had it shipped to their house. You need to plan the promotion and the biggest mistake that authors make is to write the book and assume that people will find it even if they don't promote it. If your goal is to build a community, to build a business around a platform, a larger platform around, I know I find it all the time. People are like, Oh, now that I met you, you know, I can hear you in my head already, you know,. because I listened to your book.
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