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Introduction
Dr. Marie Haynes: We've had some interesting drama in the SEO community this week. Rand Fishkin's latest blog post about zero-click searches triggered Google strongly enough for them to write an article in response. I'm going to get on my high horse again about link building and share with you why I feel a lot of people are wasting a lot of time and money on link building efforts that probably for the most part are worthless. This is episode number 176 of Search News You Can Use.