4min chapter

Winning With Shopify cover image

How To Build, Scale, & Sell A Multi-Million Dollar Ecommerce Business

Winning With Shopify

CHAPTER

How to Manage Reputation

I think there's also this, I would almost say a hybrid between a customer review and the business themselves making a claim. It's not just those reviews, is it? No, it's all factors. You know, we have to make sure that the customers are handled. If you're spending more than four or five percent of your gross revenue on customer service, I can say that you're an outlier. Most companies and their financials and books that I see, they're spending somewhere between two and four percent,. maybe as high as five percent on their customer service.

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