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What Apple’s Early Failures Taught Steve Jobs About Success! 10 Principles That Made Him Unstoppable

100 CEOs with Steven Bartlett

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The Art of Simplicity and Innovation

This chapter examines Steve Jobs' philosophy rooted in simplicity and perfection, showcasing how these principles influenced his groundbreaking work at Apple. Through personal stories and reflective insights, it highlights his belief in the importance of aesthetics and functionality, encouraging a user-centered design approach. The narrative illustrates how embracing failure and fostering collaboration led to revolutionary products that changed the tech landscape.

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