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How to Map Your Company to the Private Market
It's no different, really. What you're doing is just showing what's going on with the company. So essentially it's the same thing. You're building an external CEO dashboard of the company using various different data sources which are in the end web traffic or web scraping data and app data. It's all available online. We mapped it also with private company data as well, financials that are of course estimates and not the actual numbers, but they were still pretty straightforward. And so when did that happen? When did that pivot happen? Around April, May of 22.