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App Monetization Masterclass

App Marketing by App Masters

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How to Improve Monetization for Your Business

The improved monetization has 4X to impact on growth compared to acquisition. You should ideally work out where you're doing worse across your whole funnel and then focus on that. And when you kind of model them out, if you kind of move the monetization ones, just a little bit, you see massive increases versus just like putting more people in the top.

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