David Burkus - Inspire And Align Your Employees to Pick A Fight
SIMPLE brand With Matt Lyles
00:00
How to Bridge the Gap Between Mission and Purpose
More than a third of companies' mission statements focus on their shareholders. "I believe that reframing that mission and purpose as they fight" is key to bridging the gap, he says. There are two different templates in his book for how you can better phrase your statement.
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