3min chapter

How I Built This with Guy Raz cover image

HIBT Lab! Bored Ape Yacht Club: Greg Solano and Wylie Aronow

How I Built This with Guy Raz

CHAPTER

How to Onboard the Next Million People Into Crypto

Board ape is an app that lets users buy and sell digital assets on the blockchain. It was launched in May of last year, but has since grown into a $1 billion business. The company says it's trying to make crypto more accessible for people who can't already afford it. Board ape will be sold through its own website as well as other platforms such as Uber or Lyft.

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