
25. Quick Thinks: All Effective Communication Must Start With This
Think Fast Talk Smart: Communication Techniques
00:00
The Power of Understanding Your Audience in Communication
This chapter explores the evolution of public service campaigns against littering, highlighting the challenges faced by the Woodsy the Owl initiative. It emphasizes the success of the 'Don't Mess with Texas' campaign, driven by insights into the specific demographics responsible for littering.
Transcript
Play full episode