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PR, Writing, and Marketing Agency Corporate Culture: Think big (episode #49)

How I Made it in Marketing

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The Importance of Presentation in Marketing

The manner in which you present your message and the environment in which it is presented is just as important, if not more so, than the content of your message. You learn this from Hal Kennedy, the late CEO of Holder Kennedy Public Relations. He was hired by the Chamber of Commerce around in the 60s when Nashville was having a wet, dry referendum on whether you be able to serve alcohol by the drink in Nashville.

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