
Leading Efficient User Acquisition and Growth Strategies in Mobile Gaming Industry with Mariusz Gąsiewski of Google
The Business of Fun
00:00
Building a Game - It's a Different Rodio Than Building the Publishing Technology
Building a good game is different than building the publishing technology that you need to compete with the large i don't now. It's extremely complex like to build that side of the business, and it needs to be done early on. But luckily, folks have a lot of options. They can start with, as you mentiond fire base, there thesea entry point, exist basically across the stack of the publishing technology. And ins some point, of course, publishing, like finding a publishing partner, is an option. So there's a lot ofoptions but it's so crucial to make that decision.
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