214. Liam Young
Scratching the Surface
00:00
How Can I Find Audiences Outside of the Equity Chamber?
I'm always trying to operate within those mediums because if I really think that the ideas that I'm working with are valuable and important then it's my responsibility. A lot of times in our discipline or in graphic design the term accessibility is leveled with someone like a dirty word but I think in this moment we need to be thinking about how they find traction. The music video which was based on an animated film that I made for Athens and Documenta now has 11 million views. So I think story and film fiction Hollywood is amazing at reaching people.
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