Banking Transformed with Jim Marous cover image

Unlocking Value Through Data-Enabled Core Systems

Banking Transformed with Jim Marous

CHAPTER

Unlocking Growth in Banking

This chapter focuses on how financial institutions can identify growth opportunities by leveraging their existing customer base and enhancing their service offerings. It discusses the importance of modern core systems and real-time data access to create more personalized banking experiences, while also critiquing the current state of personalization in the industry. The conversation further explores the evolution of banking partnerships and the role of technology, including AI governance, in driving innovation and improving customer engagement.

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