How to sell to CISOs and security professionals
Outbound Squad
Security Architects and Engineers - What's the Sweet Spot?
The sweet spot for us is like a security architect or engineer. They're more technical and there to solve problems. So depending on what the product does, sometimes your entry point might actually not be in a security. But I would say usually you want to speak to, you want to find the individuals that have the real pain that you can actually help solve.
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