Transmedia in Gaming: Effectiveness and Potential

We dive deep into the ever-evolving world of gaming, exploring the latest trends, successes, and challenges in the global gaming market.

We start by dissecting the landscape of mobile, PC, and console gaming. Tackle the question of what's working in the gaming industry, dissecting the impact of AI, the rise of handheld consoles, the promise of transmedia experiences, and the growth of cloud gaming services.

We also examine what's not working. Delving into Web3, the slow adoption of VR and AR, and the intricacies of the esports scene.

This episode provides valuable insights into key trends that we in the industry should keep an eye on. This includes geographic shifts in gaming popularity, macroeconomic influences on the industry, and the ever-evolving technology landscape, which continues to shape the future of gaming.