5min chapter

CSM Practice - The Customer Success Podcast cover image

Optimizing Cross-Functional Customer Success Processes

CSM Practice - The Customer Success Podcast

CHAPTER

Enhancing Collaboration for Customer Success

This chapter emphasizes the critical role of cross-functional collaboration among sales, marketing, customer success, and product teams to improve customer engagement and streamline processes. It provides strategies for refining customer success processes through collective efforts and alignment with customer feedback.

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